TY - JOUR
T1 - Perception of entrepreneurs in the processes of innovation and digitization of the supply chain
T2 - a study applied in small restaurants
AU - Garcia-Buitrago, Maria Alejandra
AU - Mariño-Parra, Yeny Paola
AU - Ortegon-Lopez, Erika Jazmin
AU - Areiza-Padilla, Jose Andres
AU - Galindo-Becerra, Tatiana
AU - Veas-González, Ivan
AU - Barajas-Portas, Karla
N1 - Publisher Copyright:
© 2024 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group.
PY - 2024
Y1 - 2024
N2 - Processes of innovation in the supply chain are frequently examined in depth within large firms across various economic sectors operating in developed economies. However, studies applied to small companies operating in emerging markets is still incipient, especially due to the few resources they have, which in turn affects their capacity for innovation. Taking into account the social and economic importance of small enterprises in the economic growth of developing countries, this study focused on the analysis of such enterprises, through a sample of 413 entrepreneurs who own small restaurants in Colombia. The data processed through PLS-SEM, analyze the perception of this type of companies, regarding the use of new technologies in the supply chain, through an indirect process of technological innovation, where they had to embrace the use of various platforms, such as apps or websites, to procure the supplies necessary for their restaurants. The results of this research show that Perceived Usability and Perceived Usefulness are antecedents of the quality of the Website and e-satisfaction is considered a result, through which you can indicate the success of the adoption of these technological tools, which allow a better daily operation for such small businesses.
AB - Processes of innovation in the supply chain are frequently examined in depth within large firms across various economic sectors operating in developed economies. However, studies applied to small companies operating in emerging markets is still incipient, especially due to the few resources they have, which in turn affects their capacity for innovation. Taking into account the social and economic importance of small enterprises in the economic growth of developing countries, this study focused on the analysis of such enterprises, through a sample of 413 entrepreneurs who own small restaurants in Colombia. The data processed through PLS-SEM, analyze the perception of this type of companies, regarding the use of new technologies in the supply chain, through an indirect process of technological innovation, where they had to embrace the use of various platforms, such as apps or websites, to procure the supplies necessary for their restaurants. The results of this research show that Perceived Usability and Perceived Usefulness are antecedents of the quality of the Website and e-satisfaction is considered a result, through which you can indicate the success of the adoption of these technological tools, which allow a better daily operation for such small businesses.
KW - Business, Management and Accounting
KW - digital transformation
KW - E-satisfaction
KW - entrepreneurship
KW - Guangchao Charles Feng, School of Communication, Hong Kong Baptist University, Hong Kong
KW - Industry & Industrial Studies
KW - Latin American & Hispanic Studies
KW - Perceived ease of use
KW - perceived usefulness
KW - small companies
KW - website quality
UR - http://www.scopus.com/inward/record.url?scp=85193054466&partnerID=8YFLogxK
U2 - 10.1080/23311886.2024.2342065
DO - 10.1080/23311886.2024.2342065
M3 - Article
AN - SCOPUS:85193054466
SN - 2331-1886
VL - 10
JO - Cogent Social Sciences
JF - Cogent Social Sciences
IS - 1
M1 - 2342065
ER -