Abstract
This paper aims to develop the concept of internal search of ideas to show the contrast between search strategies adopted by firms that introduce new products into local and international markets.
| Original language | English |
|---|---|
| Journal | Journal of Knowledge Management |
| Volume | 24 |
| Issue number | 3 |
| DOIs | |
| State | Published - 2020 |
| Externally published | Yes |
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