Abstract
This paper aims to determine how digital transformation of operation and trading processes influence the digital transformation of business models in printed media industries. A regression model was applied to address the phenomenon and test the hypothesis. Measurements were performed through a self-administered tool, aimed to executives in a sample including 40 companies in the sector. The results allowed to confirm that the application of digital transformation to trading and operation processes directly leads to a digital transformation of the business model, enhancing the identification of a particular effort and investment approach for the digital turn of businesses.
| Original language | English |
|---|---|
| Pages (from-to) | 565-569 |
| Number of pages | 5 |
| Journal | Procedia Computer Science |
| Volume | 203 |
| DOIs | |
| State | Published - 2022 |
| Externally published | Yes |
| Event | 17th International Conference on Future Networks and Communications / 19th International Conference on Mobile Systems and Pervasive Computing / 12th International Conference on Sustainable Energy Information Technology, FNC/MobiSPC/SEIT 2022 - Niagara Falls, Canada Duration: 09 Aug 2022 → 11 Aug 2022 |
Keywords
- business model
- business processes
- digital transformation
- operational processes
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